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T&P Takes Palm Springs: Tips for Planning a Successful Creative Retreat

It’s always sunny in Palm Springs! Recently, the Taylor & Pond Creative Team got out of the office and into a new, inspiring environment at the Ace Hotel Palm Springs for three days of creativity and strategizing. Keep reading for a recap of the team’s daily sessions and team building activities, plus tips for planning…

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6 Copywriter References to Enhance Your Copywriting Skills

“Nobody reads ads. People read what interests them. Sometimes it’s an ad.” – Henry Gossage Copy is an essential part of any successful ad campaign. Making sure your copy is up-to-date, grammatically correct and relevant to your audience plays the biggest role in your success as a copywriter. The easiest way to stay on top…

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New This Week: New YouTube Features Announced at VidCon 2018

At VidCon last week, new YouTube features were announced that focus on alternative monetization aimed at keeping users on the platform after a year of lowered ad revenue for and strained relationships with creators. Neal Mohan, Chief Production Officer at YouTube, said about the new features, “As in previous years, the vast majority of the…

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