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K-Beauty vs. J-Beauty: Similarities and Differences

All About Asian Beauty: K-Beauty vs. J-Beauty If you’re closely following the trends in beauty and skincare, you might have come across a wide variety of Asian-inspired beauty brands, such as Glow Recipe, Dr. Jart, Shiseido and Tatcha. While these brands have their own unique branding and fun, innovative product lines, the branding philosophy behind…

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New This Week: COVERGIRL Reveals Cruelty-Free Initiative with Cruelty Free International

Earlier today, beauty giant COVERGIRL announced that all of their products are now certified cruelty free everywhere they are sold. The company is now the biggest to receive the Leaping Bunny certification from Cruelty Free International, meaning that as of now, COVERGIRL’s entire collection of products hasn’t been tested on animals by either their company…

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New This Week: ColourPop x Make-A-Wish Collection Makes Dreams Come True

Ever dreamed of creating your own makeup collection with your favorite beauty brand? For Delilah Juarez, a 17-year-old from Nevada who is battling osteosarcoma, a rare form of bone cancer that affects the tissue-making process, that dream came true! ColourPop Cosmetics teamed up with the Make-A-Wish Foundation to give her the opportunity to create a…

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New This Week: California Passes Bill to Ban Animal Tested Cosmetic Products

Last week, in a unanimous vote, the legislature in California passed a bill that will ban animal tested cosmetic products from being sold in the state after January 1, 2020. Known as the California Cruelty-Free Cosmetics Act, the bill states “Notwithstanding any other law, it is unlawful for a manufacturer to import for profit, sell,…

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