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The Rise of Preventative Skincare and How It Affects Your Target Demographic

The Rise of Preventative Skincare At the age of 24, I’ve never felt old. That is, until I stepped into the Los Angeles Glossier store. Before you even get the opportunity to walk into the pale-pink-exposed-brick building, you’re hit with a line outside the door of pre-teen and teen girls giggling and snapping Insta pics….

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Fall 2019 Beauty Trends You Won’t Want to Miss

What are this year’s hottest fall 2019 beauty trends? It seems like it was just spring, but summer has flown by and now we’re hopping into full-blown autumn mode: think Pumpkin Spice Lattes, cozy sweaters and layers on layers. The most exciting part about leaves falling and the season changing? Discovering the latest of what’s happening…

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