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4 Google Analytics Metrics You Should Be Monitoring

So you’ve successfully launched your business’ website. Now what? It’s time to start analyzing your performance with Google Analytics metrics in order to optimize and improve results. What are the most important Google Analytics metrics, you may ask? Check out the list below for the top four website metrics you should be monitoring right now….

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How to Utilize Instagram Stories Analytics

Instagram stories are a great way for brands to connect with their following, receive customer feedback and create conversions. From an Instagram story, digital marketers can see which individual slide gained the most interactions, how many followers tapped on the photo to view the profile, the amount of sticker taps driving the audience to another…

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How to Use Data to Boost Your E-Commerce Sales

Creating a successful business is difficult, and with the internet at our fingertips consumers can find dozens of similar products online at a competitive price. Follow these three guidelines to start a process guaranteed to improve your e-commerce sales! Use Data to Build Your Brand If you’re just getting started, doing your research and laying…

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