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2019 Social Media Trends to Keep an Eye Out For

The only thing consistent about the landscape of social media is that’s always evolving. As we continue in to the year, it’s key for those in digital marketing to stay on top of trends, ideas and online behaviors sure to be dominating feeds and conversations in the upcoming months. Here are three 2019 social media…

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How to Earn Simple Passive Residual Income via Affiliate Marketing

What is Passive Residual Income? Making money while you sleep. Doesn’t that sound lovely? Passive residual income is a way for anyone to make money passively using advertisements, affiliate marketing and other techniques. One of the best examples is an individual who invests in vending machines, and places them all around town. The bulk of…

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New This Week: Instagram Creator Updates 2019

Instagram New Creator Updates 2019 Shop til you drop… or your fingers hurt. During Facebook’s annual F8 Conference, tech experts got a sneak peak at Facebook and Instagram’s newest features. Here are the major Instagram creator updates coming to Instagram in 2019 to keep your eye on as they roll out in the next few…

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New This Week: New LinkedIn Engagement Tools

All work no play? Not for LinkedIn. The job research company has been off to a busy 2019 with launching a significant amount of engagement tools for its users. Creating a fun, uplifting atmosphere is what social media is all about. Here are three ways that the new LinkedIn engagement tools are helping the company become…

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Five Easy Ways to Personalize Your Next Email Marketing Campaign

Learn how to personalize your next email campaign with these five tips In 2019, personalized email marketing campaigns should no longer be regarded as an optional practice, but instead must be integrated into any email marketer’s best practices. Not only has email personalization been simplified by ESP’s (aka email service provider) ever-evolving functionalities, but data…

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New This Week: Instagram Adds IGTV on Instagram Feed

Get ready, Instagram lovers… IGTV is now coming to your feed! While the long-form video feature has been available both within Instagram and on its own dedicated app since last June, now users can elect to share an IGTV preview to their main feeds. It’s a smart move on Instagram’s part to help drive up…

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New This Week: How to Share Netflix on Instagram Stories

Get ready to start sharing your favorite binge-worthy shows! With the most recent Instagram update, you can now share Netflix on Instagram stories. Instagram’s recent efforts have been pushing to make Stories more integrative. Previously, Instagram synced up with Spotify to share music on Instagram stories and in September, users have been able to shop…

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How to Write Email Marketing Copy that Converts

Are you looking for more conversions from your email marketing campaigns? As a content marketer or email marketing copywriter, it’s your responsibility to create customer-oriented content that also converts. Writing compelling copy can be one of the toughest jobs because there is no guarantee it will convince the reader to purchase, sign up or complete…

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New This Week: Benefit Launched Roller Liner Eyeliner

Now you can roll into 2019 like an eyeliner pro! Just in time for your new makeup resolutions, Benefit Cosmetics has announced some exciting new products to kick off the new year. Benefit launched Roller Liner and Roller Eye Bright Pencil this month to go along with its best-selling product Roller Lash mascara. Benefit Roller…

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Virtual Reality vs. Augmented Reality in the Beauty Industry

At first, the crazy ideas of Virtual Reality were just talk; nowadays, everyone and anyone in the tech world takes the concepts of Virtual Reality and Augmented Reality very seriously. These new technological innovations not only continue to impact our daily lives but are impacting and creating opportunities within digital marketing, especially within the beauty…

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