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How to Balance Mental Health and Social Media in the Beauty World

There’s a certain joy that is commonly shared across social media platforms. The kind of joy one gets when they share a funny meme, a cute puppy, an oddly satisfying lipstick swatch video or memories with friends and family. Often enough though, when one deals with social media frequently, it typically comes with jealousy and…

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New This Week: Facebook Creator Studio Updates 2019

It’s one small step for social media managers, one large leap for social media scheduling. It seems to be the most simple problem to fix. Why can’t we just schedule social posts through Instagram?  Well, Facebook has finally (sort of) made our dreams come true. If you’re a business profile and have the Creator Studio…

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New This Week: Instagram Creator Updates 2019

Instagram New Creator Updates 2019 Shop til you drop… or your fingers hurt. During Facebook’s annual F8 Conference, tech experts got a sneak peak at Facebook and Instagram’s newest features. Here are the major Instagram creator updates coming to Instagram in 2019 to keep your eye on as they roll out in the next few…

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As Told By: Shaneel Anjum from True Influential

After working in the beauty marketing world and getting the opportunity to collaborate with various influencers, Shaneel Anjum realized a passion for influencer marketing and talent management. This was the moment when Shaneel’s first business endeavor was born: True Influential, an all-female influencer marketing platform. Keep reading to learn more about how Shaneel builds her…

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How to Ace Influencer Marketing with a Small Budget

Not every brand has a massive budget allotted for influencer marketing, especially those new, up-and-coming brands that are trying to gain an initial digital footprint. While influencer marketing definitely helps brands to get their content out there, it might not be as simple without the adequate budget to work with the right influencers for the…

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10 Fashion Influencers to Follow on Instagram

Need some inspiration for new items to add to your closet? Luckily, the most fashionable social media influencers know the latest trends and can give you the inside scoop on where to find them with just one swipe up. Here are our top ten favorite fashion influencers to follow on Instagram now. 10 Fashion Influencers…

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10 Travel Influencers to Follow on Instagram

Wanderlust on your mind? We all love scrolling on Instagram for some #travelinspo, especially if we’re currently stuck in the office or on the couch. Lucky for you, we’ve rounded up ten of our favorite travel influencers that you need to follow on Instagram now. 10 Travel Influencers to Follow on Instagram 1. @lisahomsy Lisa…

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10 Beauty Influencers to Follow on Instagram

Need some helpful beauty hacks? These beauty gurus have you covered! Whether you’re looking for beauty tutorials, skincare products or makeup tips, you’ll want to click the follow button on these influencers ASAP. 10 Beauty Influencers to Follow on Instagram 1. @emilywolfbeauty Pink hair, cruelty-free beauty and wiener dogs: these are the three things that…

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The Benefits of Working with Micro Influencers

Influencer marketing is at one of its highest peaks in the digital beauty world, with many influencers now launching their own beauty brands and products. This top-tier group of influencers are seen as celebrities, not only in the beauty world, but across a variety of different industries. Although it may seem that this top-tier group…

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