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Virtual Reality vs. Augmented Reality in the Beauty Industry

At first, the crazy ideas of Virtual Reality were just talk; nowadays, everyone and anyone in the tech world takes the concepts of Virtual Reality and Augmented Reality very seriously. These new technological innovations not only continue to impact our daily lives but are impacting and creating opportunities within digital marketing, especially within the beauty…

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COVERGIRL Launches Augmented Reality Try It Tool

Looking to try before you buy? COVERGIRL has you covered with their new Try It Tool that lets you try on their latest looks and products without having to spend a dime (or even leave your house). Once you try on the looks, you’ll have the option to purchase the products through Walmart’s online storefront….

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