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The Rise of Beauty Credit Cards: Sephora vs. Ulta?

We all know pinching your pennies can be difficult, especially when you see a brand’s new launch while scrolling through social media. New beauty launches and products take up most of our social feeds, enticing us to purchase the next best thing. So what have beauty retailers bagged to make sure we’re always ready to…

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New This Week: Pride Month Beauty Launches 2019

Happy Pride Month, Digital Beauties! This month is all about celebrating individuality and community. Whether you’re part of the LGBTQ+ community or an ally, this month is the perfect time to celebrate, unleash your creativity and show your support! So, who wants to know about the best Pride Month beauty launches? Let’s get down to…

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Male Makeup: The Rise of Beauty and the Millennial Man

The men are officially here to join the makeup revolution! 2018 has seen a significant rise in the use of natural male makeup with over 3 billion in sales worldwide. More makeup brands have jumped on the train and the time has come for ultimate inclusion in the makeup industry. We honor the male renegades…

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New This Week: California Passes Bill to Ban Animal Tested Cosmetic Products

Last week, in a unanimous vote, the legislature in California passed a bill that will ban animal tested cosmetic products from being sold in the state after January 1, 2020. Known as the California Cruelty-Free Cosmetics Act, the bill states “Notwithstanding any other law, it is unlawful for a manufacturer to import for profit, sell,…

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Minimalist Nail Art Trends

Are you craving something new for your nails without feeling like you’re competing with your perfectly curated capsule closet? Then it’s time to say au revoir bold negative space nails and bonjour to minimalist nail art! Minimalist nail art is the perfect way to express yourself in a unique way while still living by the…

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Best Exfoliators to Use Before Self Tanner

Growing up in Southern California, I’ve always been aware of and tried to keep up with the standard for the elusive, difficult-to-maintain year-long tan. This is harder to accomplish than you may think without becoming a victim of the bad self tan. If you don’t believe me, take a peek at my 8th grade Winterball…

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Favorite Summer Beauty Products

Say goodbye to full–coverage foundations, powder–heavy finishes and dark bold lips and get ready to replace them with SPF, lightweight moisturizers and pops of peach and coral as we enter the summer season! As the weather gets warmer, you’ll be ready to rock your sun-kissed glow, moisturized legs and a perfect pedi. What summer beauty…

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Top Five Festival-Friendly Beauty Products To Pack In Your Bag

Sun. Dancing. Music. Can anyone guess what time of year it is? That’s right, it’s festival season! Multiple days of live music, dancing and summer sun. As much fun as these carefree days of frolicking through grassy fields with your friends is, usually the hardest part of the weekend is deciding what to pack. We’ve…

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