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The Rise of Beauty Credit Cards: Sephora vs. Ulta?

We all know pinching your pennies can be difficult, especially when you see a brand’s new launch while scrolling through social media. New beauty launches and products take up most of our social feeds, enticing us to purchase the next best thing. So what have beauty retailers bagged to make sure we’re always ready to…

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New This Week: Pride Month Beauty Launches 2019

Happy Pride Month, Digital Beauties! This month is all about celebrating individuality and community. Whether you’re part of the LGBTQ+ community or an ally, this month is the perfect time to celebrate, unleash your creativity and show your support! So, who wants to know about the best Pride Month beauty launches? Let’s get down to…

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New This Week: Kylie Jenner Launches New Skincare Line

Let’s be honest, if it’s about Kylie Jenner then the beauty world is all ears. On May 13, Kylie announced her new company, Kylie Skin. As predicted, the internet went crazy and Kylie’s new skincare account gained 1 million followers on Instagram in under a week. Her new line is set to launch online on…

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As Told By: Dawn Turner from Priori

Dawn Turner is a beauty industry veteran, with over 23 years of experience working with several cutting-edge cosmeceutical skincare companies. Currently she is the sales director and partner at Priori, a biotech skincare line with clean beauty products that are powered by results-driven technology. Keep reading to learn more about how Dawn Turner first got…

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Top Five Spring 2019 Beauty Trends

As professed lovers of all things beauty, we’re thrilled about the trends blooming this spring. Colored mascara? Heavy into hair accessories? The 90’s baby in us is loving every minute of it — and trust us, you will too. We’ve collected some of our favorite spring 2019 beauty trends for you to draw inspiration from…

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Beautycon 2019 Recap + Beauty Trends

Last weekend, glamazons and natural beauties alike strutted their stuff down the halls of New York’s convention center in search of their picture-perfect moment. As always, Beautycon did not disappoint. The Digital Beauty HQ team had a great time at last year’s Beautycon 2018 event and this year was just as exciting. As soon as…

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As Told By: Darien Isaac, Male Beauty Blogger and MUA

Meet Darien Isaac, makeup artist and male beauty blogger based in Atlanta, Georgia. Keep reading to learn more about Darien’s day to day life, his favorite social media platform and how men of color are redefining the beauty industry. My name is: Darien Isaac My social handles are: Instagram @darienisaac | Twitter @darienisaac_   Find my website at:…

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Cosmoprof Worldwide Bologna 2019 Recap

The Epicenter of the Beauty Industry Touted as the biggest and best beauty show in the world, Cosmoprof Worldwide Bologna 2019 lived up to its reputation again this year. With a 10% increase in attendees (265,000) and a record number of exhibitors (3,033 companies from over 70 countries), it delivered on the promise.  Showcasing the…

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New This Week: NYX Professional Makeup Official Coachella Partner 2019

Get excited beauty lovers! Festival season is approaching and we all know what that means: it’s time for bold, creative — and let’s face it: insta-worthy makeup. Last week, NYX Professional Makeup announced itself as the exclusive beauty sponsor for both weekends of Coachella 2019. This NYX Professional Makeup Official Coachella Partner collaboration will result in…

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