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How K-Beauty Can Be About Makeup, Not Just Skincare

Can K-Beauty Be About More Than Just Skincare? What do you think of when you hear K-Beauty? A multi-step skincare regimen and a sheet mask to get glowing skin? That might be true when you look at what’s trending in the US beauty industry; however, you might be surprised to find that K-Beauty is more…

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Cosmoprof North America 2018 Recap and Tips + Tricks

  A beauty lover’s dream and a business woman’s playground, CosmoProf is the ultimate exclusive business-to-business beauty trade show. The event is filled with exhibitors from all over the world, either showcasing their latest innovative product launches, interactive booths, and state-of-the-art product packaging. Special Areas Special Areas There was no shortage in the variety of…

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Five Beauty Brand Websites We Are Loving

Beauty is art – the beauty industry is founded on celebrating your uniqueness and creativity. This should also ring true when it comes to creating beauty websites. In a landscape where the beauty consumer tends to prefer doing online research before making the decision to purchase, building a strong digital foundation via a unique, compelling…

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Beautycon 2018: An Instagram Feed Come to Life

Celebrating its fifth year, the 2018 Los Angeles Beautycon Festival was a beauty fan’s paradise. Festival goers got to see a variety of social media stars, big-name brands and celebrity fireside chats over the two days, plus score a variety of freebies from new and up-and-coming brands. Here is what I learned after two days…

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Sephora vs. Ulta: A Competitive Analysis Between the Top Two Beauty Retailers

While department stores are seeing a steady decline, the beauty industry is in the midst of a boom. Spending on makeup and personal care is growing more quickly globally through social media, digital marketing and technology. Photo via The Atlas “Social media is shaping consumer behavior. Scrolling through Instagram, the pictures and videos bring things…

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As Told By: Jessica Valtierra from Taylor & Pond

Meet Jessica Valtierra From legal assistant, to corporate HR, to a salon hairstylist, Jessica Valtierra is a jack of all trades. In her current role as creative stylist at Taylor & Pond, she takes inspiration from fashion, art and literature and competition reality shows like Project Runway and Glam Masters and turns it into a…

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Best Exfoliators to Use Before Self Tanner

  Growing up in Southern California, I’ve always been aware of and tried to keep up with the standard for the elusive, difficult-to-maintain year-long tan. This is harder to accomplish than you may think without becoming a victim of the bad self tan. If you don’t believe me, take a peek at my 8th grade…

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Aloxxi Introduces NEW ANDIAMO Express Permanent Colour Shades

ANDIAMO Is Complete Grey Coverage In a Flash Are you ready for long-lasting, beautiful color in as little as 10 minutes? Taylor & Pond client Aloxxi has transformed the traditional coloring process with their ANDIAMO Express Permanent Colour. The secret to this revolutionary color is Aloxxi’s proprietary Turbo Dye Technology, which increases pigment concentration and…

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Favorite Summer Beauty Products

Say goodbye to full–coverage foundations, powder–heavy finishes and dark bold lips and get ready to replace them with SPF, lightweight moisturizers and pops of peach and coral as we enter the summer season! As the weather gets warmer, you’ll be ready to rock your sun-kissed glow, moisturized legs and a perfect pedi. What summer beauty…

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Favorite Summer Hair Trends

Let’s talk hair goals! This summer’s hair trends are all about minimalist, natural texture. We’ve collected some of our favorite looks below that will give you all the inspiration you need to execute these summery trends. What did I miss from last year’s summer runways? It can be hard to keep up with trends shown…

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