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As Told By: Brandy Pham from Planoly

Meet Brandy Pham Meet the woman who made planning out your Instagram feed SO much easier — Brandy Pham, Founder and Chief Creative Officer of Planoly. Brandy is no stranger to the fashion industry, as she started her career in apparel in New York then later launched her own jewelry line. Her latest venture at…

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How to Incorporate National Days Into Your Social Strategy

National days are a staple for a good content mix within your social media strategy. They allow brands to join in on conversations with their fans and take stances on social happenings that align with their brand values. Incorporating national days in your social strategy might seem like a piece of cake. However, there are…

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How to Create A Successful Digital Marketing Campaign

When working in digital marketing, some things that you become quite familiar with are thinking outside the box, brainstorming a million and one ideas and mapping out a full year’s worth of content and strategy. As digital marketers we strategize, create, execute and report on our ideas, all of which culminates into what is more…

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As Told By: Priscilla Castro from Planoly

Meet Priscilla Castro As the brand partnerships manager at Planoly, Priscilla Castro is a pro at making connections. Priscilla first got her start in social media in college while interning for various digital marketing companies. After getting experience through internships, she finally landed a full-time position at BeautyCon as their social media manager and editorial…

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How To Choose The Right Content Calendar Template

Let me guess… you’ve spent the last few months frantically searching for a way to get your content organized? Look no further than our holy grail of organization: the content calendar. (If you’re not sure what a content calendar is, check out this post on it here!). Now that you’ve taken the first step by…

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Planning the Perfect Product Launch Using Social Media

How Can I Use Social Media to Plan a Product Launch? You’ve done it! Your brand has created a new product that is fabulous and life changing. Now, how are you going to tell the world about it? Planning the perfect product launch through social media is essential for any business, big or small. Use…

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How to Get the Most Out of a Brainstorm Meeting

When it comes to brainstorm sessions, several brains are better than one. However, no meeting of the minds is guaranteed to generate your project’s next great idea. How can you guarantee the most successful brainstorm meeting possible? Check out these tips to help you plan and prepare for a productive brainstorm session. Outline Clear Objectives…

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Why You Should Schedule Out Content & Copy

It’s the beginning of the day and it’s time for you to think on your feet and write a captivating tweet – but you’ve already written one blog post, eight Instagram captions and three Facebook posts. What should you do when you feel like your creative alter-ego has taken a trip to Unoriginal Island and…

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