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Why You Should Attend Networking Events

Should I be attending networking events? Yes! And here’s why… Networking is good for you. If you dread it, then it may be a chance to reframe how you think about building your network. Think of your time with family and friends as networking, because that is where your relationship building muscles can get a…

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How To Choose The Right Content Calendar Template

Let me guess… you’ve spent the last few months frantically searching for a way to get your content organized? Look no further than our holy grail of organization: the content calendar. (If you’re not sure what a content calendar is, check out this post on it here!). Now that you’ve taken the first step by…

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23 Things I’ve Learned in 23 Years

This month, Taylor & Pond turns 23 years old. In honor of the occasion, T&P founder and CEO Cindy Pond is sharing 23 things she’s learned over the past two decades of being an agency owner. A post shared by Taylor & Pond (@taylorandpond) on May 12, 2018 at 9:35am PDT 23 Things I’ve Learned…

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Planning the Perfect Product Launch Using Social Media

How Can I Use Social Media to Plan a Product Launch? You’ve done it! Your brand has created a new product that is fabulous and life changing. Now, how are you going to tell the world about it? Planning the perfect product launch through social media is essential for any business, big or small. Use…

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How to Get the Most Out of a Brainstorm Meeting

When it comes to brainstorm sessions, several brains are better than one. However, no meeting of the minds is guaranteed to generate your project’s next great idea. How can you guarantee the most successful brainstorm meeting possible? Check out these tips to help you plan and prepare for a productive brainstorm session. Outline Clear Objectives…

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Cosmoprof Bologna 2018

“It’s Disneyland for a creative person” – Mia DelCasino, Creative Director at Taylor & Pond.   You are bombarded by good design, interesting products, beautiful booths, innovative ideas for packaging and the list goes on. Cosmoprof Bologna 2018 was both inspiring, eye opening and a window into the multi-billion-dollar industry of beauty. With 2,822 companies…

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Why You Should Schedule Out Content & Copy

It’s the beginning of the day and it’s time for you to think on your feet and write a captivating tweet – but you’ve already written one blog post, eight Instagram captions and three Facebook posts. What should you do when you feel like your creative alter-ego has taken a trip to Unoriginal Island and…

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How to Develop Strong Client Communication

In a fast moving, ever changing digital environment, strong communication with clients is essential and creates great benefits when done right. Good communication is not only valued by your client but it makes communicating back to your internal team more effective. Below are five simple tactics to improve your communication skills and strengthen client relations. …

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