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Articles by:
Shannon Brown
Shannon Brown

As Told By: Essence Gant from Buzzfeed

Meet Essence Gant, Beauty Director at Buzzfeed She’s here to break the beauty internet. Essence Gant is the Beauty Director at Buzzfeed, where she hustles to get readers all the trends, news and funny memes on all the things in beauty. After first getting started in the industry at a magazine that supported black businesses,…

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4 Ways to Market CBD Beauty on Social Media

For the cosmetic industry, social media is a free way to market products and grow a business. However beauty companies with CBD-derived products are now finding a new, unique challenge with marketing. Turns out, not all platforms have been legalized. It’s common knowledge that more states are legalizing marijuana and cannabidiol (CBD) products. The real…

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As Told By: Nicole Weisman from Curves to Contour

Meet Nicole Weisman from Curves to Contour It all started with a beauty obsession. Nicole Weisman wanted an outlet where she could express her passion and more importantly, spread body positivity. Through her YouTube channel and Instagram page, Nicole makes a point to share fashion and beauty advice for curvier woman. Although online bullying is…

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As Told By: Gabby Aikawa from Sephora

Gabby Aikawa first got her start with all things product development during an internship in college. Fast forward to now, Gabby works in Sephora’s product development department for the Sephora Collection. Her love of everything beauty doesn’t stop there — she simultaneously started a lifestyle and beauty YouTube channel where she shares her knowledge of…

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The Rise of Beauty Credit Cards: Sephora vs. Ulta?

We all know pinching your pennies can be difficult, especially when you see a brand’s new launch while scrolling through social media. New beauty launches and products take up most of our social feeds, enticing us to purchase the next best thing. So what have beauty retailers bagged to make sure we’re always ready to…

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New This Week: Pride Month Beauty Launches 2019

Happy Pride Month, Digital Beauties! This month is all about celebrating individuality and community. Whether you’re part of the LGBTQ+ community or an ally, this month is the perfect time to celebrate, unleash your creativity and show your support! So, who wants to know about the best Pride Month beauty launches? Let’s get down to…

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New This Week: Kylie Jenner Launches New Skincare Line

Let’s be honest, if it’s about Kylie Jenner then the beauty world is all ears. On May 13, Kylie announced her new company, Kylie Skin. As predicted, the internet went crazy and Kylie’s new skincare account gained 1 million followers on Instagram in under a week. Her new line is set to launch online on…

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New This Week: Instagram Creator Updates 2019

Instagram New Creator Updates 2019 Shop til you drop… or your fingers hurt. During Facebook’s annual F8 Conference, tech experts got a sneak peak at Facebook and Instagram’s newest features. Here are the major Instagram creator updates coming to Instagram in 2019 to keep your eye on as they roll out in the next few…

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New This Week: New LinkedIn Engagement Tools

All work no play? Not for LinkedIn. The job research company has been off to a busy 2019 with launching a significant amount of engagement tools for its users. Creating a fun, uplifting atmosphere is what social media is all about. Here are three ways that the new LinkedIn engagement tools are helping the company become…

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