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As Told By: Maddie Fantle Founder of Maes Face

Meet Maddie Fantle! From building a conscious beauty brand during a global pandemic to now having a cult following, her company, Maes Face, is ready to make your skincare routine a lot more colorful! Through her past full-time jobs in the marketing industry, Maddie knew at some point in her life she would be a…

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Beauty Trends To Watch This Summer

As the world begins to open back up and the weather heats up, the Summer 2021 Makeup Trends have never been hotter.  Dare we say…#HotGirlSummer? While some makeup trends stay consistent each summer (Hello, summer tan!), this year’s looks are taking a walk on the wild side. With trends to play up every feature, there’s…

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Top Digital Marketing Trends You Can’t Ignore

Gone are the days of conventional marketing methods, consisting of post-it flyers and ads in newspaper magazines. As the world experiences a whirlwind of technological advancements, the business industry chooses to up its marketing game. Digital marketing is becoming a global phenomenon, enabling the commerce world to experience new heights of success. Here are 5…

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Protecting against Eye Strain 101

Working from home has become the new normal for most people. We constantly see articles and social media posts with everyone’s tips and tricks on how to be successful while working from home. What many people don’t talk about is the importance of taking care of yourself! Especially eye care and how increased amounts of…

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5 Tips To Optimize Your Social Content Schedule

Have you ever posted a piece of AMAZING content only to get not so amazing engagement? We’ve all been there. That’s why It’s so important to schedule content in front of your audience when they are actually looking! Luckily, there are simple strategies that can help you schedule content at the next level and eliminate…

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Are Hashtags Still Relevant in 2021?

Are Hashtags Still Relevant in 2021? Short answer: Yes. Long answer: Only if used correctly. Hashtags have become a powerful tool to increase engagement, organize content, and connect users on various social media platforms. However, with their usage stereotyped as spam content by “bots” in 2021, brands must use hashtags correctly to maximize their performance….

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Building the Ultimate Holiday Gift Guide

‘Tis the season for holiday gifting— Sleigh, what?! Stuck on gifts for him, gifts for her, gifts for all? Well, you snow the drill and I’m here to give the ultimate gift guide to leave you saying “Oh, deer!”  2021 is on the horizon, and what better way to wrap up 2020 than by giving…

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How Branding Influences Perfumes Sales

Curious about how branding truly impacts perfume sales? We are ecstatic to give a warm welcome to our Guest Contributor, Joshua White—Founder of Copycat Fragrances. Josh founded Copycat in 2017 after investigating the perfume market. He discovered that the ingredients within expensive fragrances are vastly less expensive than what consumers are being charged. Keep reading…

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As Told By: condtionHER Founders Wendy Rose Berry & Eugenia Marshall

Meet Wendy Rose Berry & Eugenia Marshall Sexual wellness is an industry that should never be neglected! Founders of conditionHER, Wendy Rose Berry & Eugenia Marshall walk us through the importance and need for care of all lady parts. They are also badass bosses who run this Black female-owned business while balancing corporate jobs. Tell…

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